4 minute read

Filter Posts:

Boost Your Average Order Value: Command C’s Top Tips

In the first quarter of 2017, the average order value (AOV) online came in at $82.50. We find it compelling to think about this number in tandem with another stat: It costs 5x more to acquire a new customer than it does to retain an active one. With shoppers already …

Ecommerce InspirationModern BusinessServing Your CustomersTip Central

By: Nicole Reed
Read More
5 minute read

Solving Omnichannel Inventory Management with Stitch Labs

The Harvard Business Review kicked off 2017 with an era-defining headline: Study of 46,000 Shoppers Shows that Omnichannel Retailing Works. Customers love omnichannel. When a merchant sells through “all channels” — brick and mortar, online, mobile, wholesale, etc. — shoppers get to purchase whenever, wherever, and however they want. But …

Modern BusinessReducing FrictionTip Central

By: Nicole Reed
Read More
4 minute read

How Ecommerce Loyalty Programs Work to Increase Revenue

How do you plan to keep customers returning to your online store? One increasingly popular strategy for ecommerce retailers is to use a loyalty program. Loyalty programs offer customers rewards for frequent purchases. Rewards are typically coupons, free items or special access to new products. We interviewed Charlie Casey, the …

Ecommerce InspirationReducing FrictionServing Your CustomersTip Central

By: Melissa Eggleston
Read More
4 minute read

Holiday Planning for Ecommerce Stores: A Project Manager’s Perspective

At Command C, we always remind ourselves that we aren’t the typical users of the sites we maintain and build. But one experience we do share with your customers – and you – is that of holiday shopping. When planning your holiday season website strategy, put yourselves in your customers’ shoes. Ask yourself …

Ecommerce InspirationReducing FrictionServing Your CustomersTip Central

By: Amanda Bernsohn
Read More
4 minute read

10 Savvy Shipping Tips for Ecommerce Retailers

In 2014, the #1 reason for online shopping cart abandonment was shipping. Specifically, having shipping costs beyond expectations caused potential customers to flee, according to a report by BI Intelligence in March 2015. While typically not the first priority for ecommerce business owners, shipping demands attention. Attractive shipping can increase …

Tip Central

By: Melissa Eggleston
Read More
6 minute read

Social Ecommerce, SEO and Smarter Marketing: Interview with Gavin Jocius

“It’s all about reaching people through social media for us,” explained Gavin Jocius, who manages three profitable ecommerce art websites with over $50M in annual revenue. “Social ecommerce means mobile monetization.” As the Executive Vice President for Art for CanvasOnDemand.com, Imagekind.com and greatBIGcanvas.com, Jocius’ goal is to sell art to …

Modern BusinessTip Central

By: Melissa Eggleston
Read More